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Why Authors Should Learn to Blog

Blogging for authors is no longer an option or a nice to have … it’s become a prerequisite.

Since I started writing my blog, it has become the main source of new clients and I have virtually stopped all other forms of so-called conventional marketing. It also acts as an organic search engine tool so I’ve stopped wasting money on sponsored links. Most of my blogs hit the top page of Google within hours.

Note that this one may take a little longer as the title is fairly common.

A well written blog with dynamic content is a key component for your Author Platform. When you approach a publisher with a manuscript, it’s a huge tick in the box and component of your marketing mix.

But by far the biggest reasons you should blog are these.

By using the linguistic centres in your brain regularly, you become a better writer. What’s more, if you look at the vast percentage of my blogs, you will see they are either seeds of potential chapters for a book or a seed for a whole book.

You can also blog a book – as did Sally Asling with Appreciating Angels

I even got my last book deal because my publisher saw one of my blogs and liked it. I sent him a manuscript on a Tuesday and had a signed contract by the Thursday … how cool is that?

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So are you convinced yet and do you want to know more? Well here’s two fabulous ways to help you fast track your blogging career.

1. How to create a blog that’ll win you more business workshop – 17th June in Ripley Surrey

I’ve been invited to co-present this workshop with the amazingly talented and knowlegeable marketing expert @fionahumberston

Full workshop agenda & booking here

and note the Early Bird price of £127 is still available until the 3rd June

2. How To Blog For Authors And Writers – online course

If you can’t make the date in June, are working to a limited budget or want to get cracking, then the equally talented @thecreativepenn has put together a really useful online guide.

It contains a 56 page full colour ebook, an exclusive audio interview with 6 figure blogger, Yaro Starak and instructional videos on how to get going.

… and it’s only $39.99

More details and get access to it here …

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