Happenings
Once upon a time, there was not much literacy, no books and certainly no Kindles.
If you had a story to tell, you simply had to remember it Fairy tales and parables were invented and ‘Chinese Whispers’ made sure the details of each story changed slightly on each telling.
Apart from the printing press and the social web, nothing has essentially changed. If you want to get your message across, storytelling, metaphors and allegory are the best way by far.
If you are an author, blogger, copywriter or marketeer, find out how in the second workshop of the YOU ONLY HAVE 1 SECOND series with me and Nicky Kriel on the 1st March in Guildford Surrey.
Listen to this interview to find out more about how I go about it in my writings here …
[...] This post was mentioned on Twitter by thebookwright, NRGnetworks and Nicky Kriel, Daniela Horder. Daniela Horder said: RT @thebookwright: Let me tell you a story – fab workshop on 1st March in Surrey with @nickykriel & me – http://bit.ly/f0HI7L [...]